The Humane Economy: How Innovators and Enlightened Consumers Are Transforming the Lives of Animals

The Humane Economy: How Innovators and Enlightened Consumers Are Transforming the Lives of Animals Author Wayne Pacelle
ISBN-10 0062389653
ISBN-13 9780062389657
Year 2017-03-21
Pages 368
Language English
Publisher William Morrow Paperbacks
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ANEW YORK TIMES WASHINGTON POST andLOS ANGELES TIMESBESTSELLER ESSENTIAL READING JANE GOODALL A CRITICALLY IMPORTANT BOOK JACK WELCHFrom the leader of the nations most powerful animal protection organization comes a frontline account of how conscience and creativity are driving a revolution in American business that is changing forever how we treat animals and create wealth Wayne Pacelle of the Humane Society of the United States reveals how entrepreneurs Fortune 500 CEOs world class scientists philanthropists and a new class of political leaders are driving the burgeoning unstoppable growth of the humane economy Every business grounded on animal exploitation Pacelle argues is ripe for disruption Indeed each one of us is and will be touched by this far reaching transformation in food and agriculture in the pharmaceutical chemical and cosmetics industries in film television and live entertainment in tourism and wildlife management in the pet trade for dogs and cats and exotic wildlife and in fur and leather fashions Collectively it promises to relieve or end the suffering of billions of creatures while allowing businesses aligned with the best instincts and values of their customers to flourish Pacelle shows for instance how the cruelties of industrial chicken farming are quickly becoming obsolete with a visit to Hampton Creek the makers of a plant based egg substitute and the worlds fastest growing food startup ever Pacelle also recounts the stories of how established companies are joining in this economic transformation from Petco and PetSmart which have turned the conventional pet store model on its head by forswearing puppy mill suppliers in favor of shelter dogs to John Paul Mitchell Systems the Body Shop and Lush which use safe ingredients instead of animal tests for their cosmetics to major food retailers like Whole Foods Chipotle and even Costco and Walmart which are embracing animal welfare standards that are one by one unwinding the horrors of the factory farm The Humane Economyis a clarion call to business leaders and to the worlds growing animal protection movement it is equally a warning to the static thinking of animal use industries and their apologists Here in this humane economy Pacelle argues human ingenuity meets human virtue and we discover at last that we can have it both ways a better world for us and for animals too

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